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Grey Fox

A mature search for style. Fashion and menswear for all men.

Friday, 26 August 2016

Gieves & Hawkes AW16 campaign uses father and son models

Well done to Gieves & Hawkes for reversing the menswear trend towards advertising only to younger men with their autumn/winter campaign. It features father and some models Andre van Noord and Parker van Noord and was shot by Arnaldo Anaya Lucca. It's an obvious way forward to capture the older market and I look forward to other brands mixing young and old in this way.

As you'd expect, a classic collection is given a clean edge with crisp shapes and superb fabrics. See Gieves & Hawkes.



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