Spoke makes chinos and casual trousers both in the UK and Europe. Very important to them is their focus on fit, a common discussion topic whenever I meet their founder, Ben Farren, for a coffee. Sizing isn't just about leg length and waist size (although Spoke offer eight waist and eight leg lengths), it's also about build.
Spoke recently kindly asked me to model some of their chinos at a photo shoot in London's Spitalfields. I tend to wear my trousers on the slim side, but you can find something for most shapes within their three build sizes. Here are some of the images. For more information, see below.
Ben Farren is also focused on quality; he continually tweaks details of design, manufacture and cloth to achieve the best for his customers. For more information on Spoke's chinos, cords or flex fabrics or to buy and try their online sizing and measuring system, go to the Spoke website. Prices from £89.
Photoshoot images by Anton Rodriguez. Styling by Greg Topp.
