Grey Fox

I was delighted to work with Jonathan Pryce and Marks & Spencer on a guide to party and occasional menswear. The photographer was Scott...

I first came across the menswear brand T Lipop early last year and am ashamed it's taken me so long to write about them. They hit the s...

I'm always banging on about the lack of older models selling menswear, so well done to Daks for using Paul Weller and his daughter, Lea...

I've often written about the need for more older models in fashion advertising. It seems so obvious that the older man, a huge and affl...

A couple of weeks ago I met Mark Owens, Marketing Director at Hackett. Knowing my wish to see more older models in menswear advertising to ...

What a superb advertisement for Nigel Cabourn's wonderful Everest parka and Harris tweed jacket, from the Autumn/Winter 2013 collection...

I've been updating my Pinterest board where I'm collecting images of older men in fashion advertising. Why do I do that? Because ...

Some weeks ago I promised to show you the Autumn/Winter 2013 collection from British knitwear brand Alan Paine, starring the older bearded ...

With Berluti, bootmakers since 1895, opening a new shop in Conduit Street, London, it's good to see that they recognise the demographic ...

This was the only grey-haired model I saw during London Collections:Men. It's quite possible that I missed others, but mature male model...

Here's a glimpse of the Alan Paine Autumn/Winter '13 look, starring the same bearded gent featured in the Grey Fox Models post earli...

Many congratulations to Alan Paine for using older male models in advertising their knitwear, country and lifestyle wear. Alan Paine tell ...

Viyella is another company that aims its advertising at all ages of man without stooping to the horribly un-stylish. Well done Viyella! F...

Well done to TK Maxx for recognising that the older, wiser and greyer among us like to wear stylish clothes. Click here for other adverti...

Alfred Dunhill have used Don McCullin in an advertising campaign. The ultimate grey fox, indeed. Renowned for his war photography, and l...

Congratulations to Baracuta. These video and still images comprise the fourth of a series of fashion advertisements and celebrate a company ...

Universal Works and Millican have recently collaborated on a range of bags, which I'll feature in a future post. I wanted to show their ...

Quite frankly  The Kooples is the last menswear shop I would have expected to win a coveted Grey Fox Models Award. But, here we are, even f...

How often do you see menswear fashion adverts aimed at the older man? Not often. Yet the older man, as a demographic, is growing in size. I ...