Monday, 8 January 2018

The Chapar: A New Year, A New Style?

With the blog refocused for 2018 on the search for style, I wanted to look at services that can help you achieve the looks and clothes that you want. I start with The Chapar, a personal styling service for men that enables you to build a wardrobe without having to battle through a high street.

After an initial telephone consultation with a stylist you receive a box of clothes selected to match your size, style, preferred colours and shapes. In my consultation I told the stylist that I was trying to move away from blues; like most men my wardrobe is a sea of blue. In response I received a box of cool greys, country browns, beiges and greens - an excellent start. Everything fits and the only things I didn't really like were the shoes, both boots which I rarely wear; probably my fault for not mentioning that.

The Chapar draws from an impressive range of brands, some familiar like Hackett (always a safe choice), Ted Baker, Sunspel, Orlebar Brown and Ralph Lauren and others less familiar (to me anyway) such as Hartford and Eden Park (whose knitwear I was impressed by; probably my favourite pieces in the box). After selecting what you want to keep the rest are returned (by courier arranged by The Chapar - all very easy) and you are invoiced for what you keep.

Blazer Hackett, knitwear Eden Park (L) & Ted Baker (R) , trousers Velour by Nostalgia

Even for a man like me who (wrongly) thinks he knows what he wants, The Chapar is an extremely useful service. There's nothing like trying something new and The Chapar will stretch you in this way if you want to try a new approach by way of shapes or colours or styles. The stylists are knowledgable and happy to advise. I would have kept everything (except the boots) and am impressed how my wishes were interpreted.

Whether you're sartorially clueless or clued up, The Chapar is worth a try. I first tried them a couple of years ago and it's been interesting to see how they've grown, obviously responding well to a demand from those too busy, or lacking confidence, to go online or to the hight street to do their clothes shopping. To find out more click on The Chapar.

This is a collaboration with The Chapar.


Juan Manuel Ballesteros y Allué said...

At first I thought... a sartorial nanny?... But then, after seeing the items, well, I guess it might be worth it, in spite of our, excuse the repetition, sartorial pride!

grey fox said...

Juan Manuel, I suppose the point is that many men don't have the time or inclination to do it for themselves so the service provides the support they need.


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